Digital Evangelism

When Someone Online Wants to Study the Bible With You

A message comes in. Somebody found your congregation online, read a little, watched something, and now they've written to say they'd like to know more.

7 min readยทDigital Evangelism
Four adults around a wooden table for a Bible study with open Bibles, warm window light, no identifiable faces

A message comes in. Somebody found your congregation online, read a little, watched something, and now they've written to say they'd like to know more.

This is the moment everything else was for. And it's also the moment a great many churches freeze, because almost nobody talks about what to actually do next.

We want to walk through it plainly, because the space between "I'd like to know more" and a real study is where most of these opportunities quietly die. Not from indifference. From not knowing the next step.

Answer Like a Person, and Answer Fast

Before anything else. Reply quickly, like a real human being, using their name.

Not a form letter. Not a link to a signup page. A short, warm note from a brother or sister who says they're glad the person wrote, and asks a question back.

That last part matters more than it sounds. Ask something. "What got you looking?" or "Is there something specific you've been wrestling with?" A question turns a message into a conversation, and a conversation is what you're actually after. It also tells you what they need, which shapes everything you do next.

Speed matters here because courage is perishable. Someone who worked up the nerve to write on Tuesday night has usually talked themselves out of it by Friday if nothing comes back.

Don't Lead With a Program

Here's the most common misstep. A person expresses interest and the church immediately offers a structured course. Thirteen lessons, a workbook, a schedule.

There's nothing wrong with good material, and we'll get to it. But leading with a program can feel like being handed a curriculum when what you asked for was a conversation. Some people find that reassuring. Many find it daunting, and quietly disappear.

Start smaller. Start with their question.

If they wrote because they're afraid of dying, begin there. If they wrote because their marriage is falling apart, begin there. Answer the thing they actually asked, from Scripture, in plain words. Then say something like, "There's more to this if you'd like to keep going. Would you want to look at it together?"

You've now offered a study without ever using the word, and they've said yes to a conversation rather than to a commitment.

Decide Who Does This Before You Need To

This is worth settling in advance, because scrambling in the moment costs you days.

Whoever takes these studies should be someone patient, plainly spoken, and comfortable with questions they can't immediately answer. That last quality is the important one. A person exploring the faith will ask hard things, and the right response is often "I don't know, let me look into that and come back to you," which builds far more trust than a rushed answer.

It does not have to be the preacher. In many congregations it shouldn't be, because he's already stretched. A faithful member who knows Scripture and knows how to listen is often better suited than the most capable teacher in the building.

Have two or three people ready, and make sure whoever answers messages knows exactly who to hand a study to.

Working Out the Practical Details

  • Video, phone, or in person? Ask them, and let them choose. Some people will want to meet face to face right away. Many will want the safety of a screen first, and that's fine. Video is a genuine option now and there's nothing lesser about it.

    If they're local, we'd gently steer toward in person once trust is established, because the goal is relationship with a congregation and not only with a teacher. But don't force it early. Pushing for a face-to-face meeting before someone is ready is one of the fastest ways to lose them.
  • What about someone far away? This happens more than churches expect once they're visible online, and it's worth thinking about beforehand. You can absolutely study with someone three states away, and it may be the most fruitful thing you do all year. Just be honest with yourself about the goal. That person needs to get with a local congregation eventually. So study with them gladly, and at the right moment help them find faithful brethren near where they live. That's not losing them. That's finishing the work properly.
  • How often, and for how long? Weekly is a good rhythm. Same day, same time, so it becomes a fixture rather than something to renegotiate. And keep sessions shorter than feels natural. Forty-five minutes with room to breathe beats two hours that leaves someone overwhelmed.
  • What material? Whatever your congregation trusts and your teacher knows well. The material matters far less than the person using it. What matters is that it's Scripture-centered, that it moves at the student's pace rather than the outline's, and that the teacher is willing to redirect the plan for a week when a real question comes up.

Guard the Momentum Between Sessions

Studies rarely collapse during a session. They collapse in the gap between them.

So send a short message midweek. Nothing heavy, just a word to say you're thinking of them, or a verse connected to what you discussed. It keeps the thread warm and reminds them that a person, not a program, is walking with them.

And when they miss a week, reach out kindly and without a hint of reproach. Life happens. The message that says "missed you, everything alright?" holds far more people in place than any follow-up system.

Bring Them Into the Family, Not Just the Study

One last thing, and it may be the most important.

A person studying with one member is connected by a single thread. If that thread breaks, they're gone. A person who has met four or five people, and been asked about their week by someone other than their teacher, is woven in.

So introduce them around as you go. Invite them to something ordinary and low-pressure. Let other members learn their name. The study teaches them the truth. The family is what they'll actually stay for.

The Step Nobody Plans

Churches put real effort into being found and answering quickly. Then a soul says "tell me more," and the whole thing hinges on whether anyone knew what to do next.

Decide it now. Who replies, who studies, how fast, and what you offer first. Write it on one page if you have to. Because when that message finally comes in, and it will, you don't want to be figuring it out while somebody's courage runs out.

Our perspective at Project Go

At Project Go, we help churches of Christ get found and get ready, so the moment someone says "tell me more" doesn't slip away. If we can help, book a call.

Ready for the Moment Someone Says "Tell Me More"?

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